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MTV Roadies Teaches You How to Win Friends
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RUDEST MAN ON TV Foul-mouthed Raghu Ram is one of the reasons why Roadies is popular
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hink of the biggest a****l* you can; a cocky, testosterone-fuelled bully who enjoys humiliating people in the most vicious, rabid way possible. Imagine he does that on national television. Now, imagine that person winning an award for being the friendliest person in the world.
Insane right? But that’s exactly what happened on January 14, 2012, when MTV Roadies won the ‘Most Social Show in the World Award’ at the 2011 Mashable Awards beating shows like WWE Raw, Attack of the Show, The Glee Project, Supernatural, Pretty Little Liars and Bones. The Mashable Awards are the equivalent of the Oscars in the digital social media landscape. (MTV is part of Viacom18, which is a JV between Viacom and Network18. Network18 publishes Forbes India.)
Insane right? But that’s exactly what happened on January 14, 2012, when MTV Roadies won the ‘Most Social Show in the World Award’ at the 2011 Mashable Awards beating shows like WWE Raw, Attack of the Show, The Glee Project, Supernatural, Pretty Little Liars and Bones. The Mashable Awards are the equivalent of the Oscars in the digital social media landscape. (MTV is part of Viacom18, which is a JV between Viacom and Network18. Network18 publishes Forbes India.)
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